Bugatti Chiron Strips Interior Down to the Essentials

Anyone experiencing a Bugatti Chiron from the inside for the first time will be astonished by its soft leather surrounds its purist dashboard, and the interior filled with flowing, organic forms.

Bugatti Chiron Strips Interior Down to the Essentials

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Anyone experiencing a Bugatti Chiron from the inside for the first time will be astonished by its soft leather surrounds its purist dashboard, and the interior filled with flowing, organic forms.

The Paris-born Director of Interior Design, Etienne Salomé, has been contributing significantly to Bugatti’s brand image as a designer for over a decade. “Bugatti’s primary concern is to create and preserve an icon. But the Chiron is much more than an automobile; it is a timeless work of art, a breath-taking masterpiece on four wheels,” says Etienne Salomé.

Like the symbolic horseshoe grille and the striking Bugatti C-line on the side of the Chiron. They are repeated in a similar vein in the interior – the implied horseshoe in the centre of the steering wheel and the C-line in several positions. As a striking design feature, it runs in the middle of the interior, dividing it symmetrically. The C-line integrates clearly structured and neatly arranged central functions via four instruments, the selector lever and the armrest.

With its symmetrical lines and clear architecture, passengers feel safe and comfortable in this so powerful vehicle. The belt line sloping to the rear lends a sense of tranquillity and comfort, as do the symmetrical lines and the longest light strip used in vehicles as a welcome light.

“Every designer strives for a timeless interior. But many vehicles force you to compromise. Not at Bugatti. Our vehicles are timeless. Timelessly beautiful and unique, and therefore virtually perfect,” says Etienne Salomé.

The configuration of a Bugatti hyper sports car is comparable to paying a visit to a tailor: He advises customers on fabrics, materials and colours, suggests a few styles before getting to work. The result fits perfectly, is unique and of exquisite quality. The same goes for Bugatti. The experts at the French luxury brand have always relied on authenticity and high-quality materials such as leather, carbon, platinum or solid aluminium when selecting materials.

Each component is worked and refined by hand for hours. High-quality stitching highlights the exclusive craftsmanship. The mechanical beauty of the central instrument blends in perfectly with this. Drivers feel just as comfortable here as in front of the fireplace of their home. The analogue speedometer shows the power and potential speed of the hyper sports cars. Even when the engine is at a standstill.

Because luxury is more than merely a matter of material quality and workmanship. In a luxurious interior, it is also a question of reducing the interior to the essentials. “True luxury is simple and supports our customers. They are not inundated with information, the few switches are in the right place and accentuate the performance of the engine,” emphasises Etienne Salomé. To find out more about the Bugatti Chiron, visit www.bugatti.com.


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